Would you name your company ngmoco?
Well if you answered yes to our title question, without even a blink, then you are definitely part of the Twitter and Computer/Phone gaming generation.
If your stomach turned to knots and you asked yourself why is a professional business namer even raising such an issue, then you are probably a little older and more traditional!
As I sit here and ponder how to pronounce the name and what it means, I realize I am being stupid. Probably only some gaming insiders will know… and half the reason will be the domain was free 
. And to compound the difficulty, they are trying to confuse all the press and media and spell checkers for ever more by writing it ngmoco with a lower case n. Good luck. Everyone else who tried this eventually changed. Hey guys.. it is your name.. not a tweet or text message. Go look at your birth certificate and see if that is spelled lower case.
PS At least their game titles are more comprehensible.. Rolando seems to be their star. Word Fu seems to be the title of another.. not Word F. U. The sounds are so loud I could never concentrate on the words… but I am an older tweeter.
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