Name Awards

New Company and Product Naming, Business Brands and Trademarks: Good Domain Names, Education, Fun, Recognition

Is Fidel Castro fiddling in Silicon Valley?

I have a number of interesting names to blog about this week, but Fididel really stands out from the crowd. Do they really expect anyone to trust them with money transactions when their name sounds like they are fiddling the books?

And on top of that, their logo font is junior’s favorite straight off the boxes at Toys-R-Us. Is this for real or a kid’s game? They even have the registered trademark on the name, but no one has told their logo designer yet.

PS I am sure this is some clever abbreviation of what they do (at least V1.0 of the business plan). But so what! Imagine being a salesman for them and having to call up and offer to Fididel your negotiations. Sounds like you are stuttering because you are embarassed to admit you are fiddling things. For that we already have cousin Vinny or Luigi.

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Wednesday, March 4th, 2009 Branding, Domain Names, Education, Rotten Names, Trademarks

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