03.03.08
Zamboni - the top name on ice
Some names are just plain fun. No one knows what they mean or where they came from, but they bring a sense of warmth to our hearts and a smile to our faces when we hear them. And every year about now in the middle of ice hockey season, I want to run out and hug a Zamboni!
Sure I can get all analytical and research it and find that these crazy lovable machines are simply named after their founder, but why spoil the simple things in life. A Zamboni is a Zamboni and that is that. After all, not a lot of industrial equipment has inspired its own fan sites (e.g. www.dochertyfamily.com/zamboni.htm for one) or allowed its owners to make it part of their marketing and brand experience for the fans.
Our local San Jose Sharks do it as well as anybody, as you can in this picture of one of their Zamboni’s soaking up some rays for a change. Both Zamboni and the San Jose Sharks deserve some sort of marketing awards for this!
