02.21.08
You heard it here first… no 5 initial names like HD-DVD
For my regular readers, you may recall that back in June last year I forecast Blu-Ray would win the DVD wars. After all, a real brand name usually beats out initials.. especially if it is lots of initials without a megadollars branding campaign behind it.
As often happens, the only 3 worthy initials to use with initial names are R.I.P.
